Digital Publisher

Company Profile: Niche Digital Publishing Company

This 15 year old company had developed a web site which acted as an online trade magazine for a specific categoryof merchandise. Their subscription sales had experienced a major drop as a result of the recession, resulting in loss of some of the top performing sales people who had been used to a higher level of earnings during the good economy prevailing before the recession. The drop in earnings had made them decide to leave the company for other careers, thus leaving the company in turmoil.

We put together a new sales team on a timely basis for the company who outperformed the original team and exceeded the company’s previous level of subscriptions by 30%.

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